search-advertising

REACH PROSPECTS WHEN THEY’RE SEARCHING ONLINE

When consumers are ready to shop, they start with search engines. Advertising on the first page of search engine results pages gets you in front of people who have proactively signaled an interest in your product or service. A customized, targeted search campaign generates interest, attracts new customers, and grows your business.

  • Reach prospects when they’re looking for your product or service
  • Target your ads based on geography or time of day
  • Measure and adjust to maximize results

KEY FEATURES OF SEARCH ADVERTISING

With a number of formatting options, search ads can be customized for individual audience characteristics. Simple and informative testing lets you quickly adapt your campaign for optimal results.

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Remarketing

Keep the conversation going by showing targeted ads to past visitors when they do follow-up searches, after leaving your website.

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Targeting

We’ll customize your ads based on the keywords consumers search for, where they are located, the devices they are using, and other key characteristics.

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A/B Testing

How long should your ad message be? Which words should appear? At Campaignium, we test these and other common elements to see what works best.

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Real-Time Analytics

Track your search advertising performance in real time using our proprietary dashboards. Access information at any time from your mobile device or computer.

SEARCH AD TARGETING

Targeting establishes the right match between your message and consumers who are searching for keywords related to your business. There are many ways to target your search ads for optimal results.

Keywords

We’ll help you connect with broad or narrow consumer segments by adjusting which keyword matches will trigger your search ads.

Geographic

Whether you’re a small business or global enterprise,  with Campaignium your ads will be delivered to consumers in a particular country, state, region, city, or radius around a location.

Device Targeting

Your ads will be available to mobile and desktop users, based on their location, time of day, and type of device.

Language Targeting

We’ll help you speak to all interested consumers who search for your keywords by customizing your ads to appear in the user’s preferred language.

Audience Targeting

Your keywords and ads will be customized for previous visitors to your website. We’ll help you keep the conversation going the next time they’re searching for your product or service.

Negative Keywords

Your ads can be restricted from appearing to consumers who are searching for products and services that you don’t offer.

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ANALYTICS SUITE

Monitor your search campaigns in real time with Campaignium’s Analytics Suite, accessible at any time with your mobile device or computer. Reviewed and approved by Google, our powerful analytics give you simple, detailed reports with actionable information on keyword performance, demographics, and more. Our proprietary search dashboard is updated in real time, so you can adjust quickly and maximize results.

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SEARCH ADVERTISING SERVICES

At Campaignium, our dedicated digital marketing experts work closely with you to develop a custom search advertising campaign. We handle every step of the process, from keyword research, planning, and creative development through placement and tracking results.

LET US BUILD YOU A CUSTOM SEARCH CAMPAIGN

Campaignium connects you with the right customers through a simplified search advertising strategy – uniquely tailored to achieve your goals. Reach mobile and desktop users with the right keywords and compelling search ads that drive clicks and bring you new customers. Track results in real time using our powerful search analytics tools.

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