Market Research

Dig Deep to Find Your Target Demo

A smart strategy begins with credible research. Before your ads start popping up across the web, you need to know who you’re targeting, how you’re going to reach them and what your competition is doing. We don’t just casually sift through the data; we hand you huge scoops of relevant intel.

Campaignium uncovers powerful insights to help guide your digital marketing decisions. First, we plumb the depths of your metrics for a baseline. Then we use perceptive analytics tools to determine your market position. Extensive market research isn’t just enlightening, it’s empowering. Guesswork be gone—facts are the key to better-performing campaigns and a higher ROI!

Ways We Assist You

Merge Information with Intent

Don’t wing your digital marketing strategy. Wage campaigns built on strong research that examines your industry, analyzes your market, evaluates your business and shapes your customer persona.

What's on the horizon for your industry? Is there enough business to go around or are margins tight? We'll take the pulse of your field and gauge its overall health before making any recommendations on how to proceed.

Think of this as a digital scouting report. You need to know what you're up against in the marketplace. How are your direct and indirect competitors marketing their products or services? We'll help you size up your opponents.

How do your competitors and potential customers view you? Step into their shoes and see what they see when they look at you. We'll map out the strengths, weaknesses, opportunities and threats facing your business.

Your website is like a digital tourist attraction. Are visitors flocking to check out your site or are they passing you by? We'll help you install a turnstile to measure web traffic and start monitoring what draws people in and keeps them engaged.

Don't just know your audience, develop customer personas that bring them to life. Who are your top prospects? What are their needs and wants? How can you influence their buying decisions? We can help you fill in the missing dimensions.

See How We've Helped Clients

Prime, Inc.

We’ve worked with Prime Inc. since 2016 to develop fresh ideas that reflect the client’s size and forward-thinking culture.

Vital Hat

Campaignium built a vibrant landing page for Vital Hat—a startup gaining attention for its innovative headwear.

HUUNT

Our team built a game-changing eCommerce website to connect hunters with landowners and outfitters.

Team D3

We helped Team D3 combine four websites into one. The new site features a course catalog and robust blog, serving as a central hub for customers.

Andy’s Frozen Custard

Working with Andy’s is pretty sweet. We’ve developed creative campaigns for limited treats and store launches.

KEY Apparel

Campaignium built awareness for KEY Apparel with an ADDY-winning campaign featuring beautiful, heartwarming videos and digital advertising, social media content, custom emails and microsite development.

Ninni Co

We’ve helped the Ninni Co. team with digital advertising, content marketing, SEO, packaging design, website banners and branding.

The Grand Village Shops

Sweet treats. Handcrafted goods. It doesn’t get more fun than working with local shop owners in Branson, MO.

Market Research

59% of companies use some sort of market research to drive decisions.

Forbes, 2019

Consumer Research

Less than 40% of marketers are using consumer research to drive decisions.

Google, 2018

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Product Market

42% of startups fail because there’s no market need for their product or service.

CB Insights, 2019

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Find Your Stride.

Move forward confidently with facts and figures.